The NFL is once again handing a record revenue share to its 32 franchises this year.
The league sent each team $432.6 million as part of the NFL’s national revenue sharing from the previous fiscal year, according to ESPN’s Rob Demovsky. That means that the total handed out was more than $13.8 billion, a record. Last season, each team received just more than $400 million.
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While those figures are generally kept private, they are revealed through the Green Bay Packers each season. The Packers are the only publicly owned team in the league, which requires them to reveal their financials on a yearly basis.
Though each team is different, the Packers’ financial statement provides a pretty good benchmark for franchises throughout the league. The Packers’ profit from operations, according to ESPN, increased from $60.1 million to $83.7 million year-over-year. Local revenue, which was helped with the addition of a ninth regular-season home game for the first time last season, also increased by about $35 million.
The Packers said that the national revenue sharing they receive accounts for about 60% of their total revenue.
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“The league has it so they’re trying to grow at about a 7% growth rate annually,” outgoing Packers president Mark Murphy told ESPN. “And then the other thing I think the league’s done a good job of is moving more towards streaming, but still a vast majority of our national revenue is coming from broadcast television.”
The NFL’s current television rights deals with CBS, Fox, NBC, ESPN and Amazon currently run through the 2033 season, but it is widely expected to opt out early after the 2029 season and restructure them. The league has ventured into streaming slightly, too, with games on Amazon Prime Video and Netflix in recent seasons. YouTube will join the fold with the Week 1 matchup between the Los Angeles Chargers and Kansas City Chiefs in São Paulo streaming on the platform.
What those new deals will do in terms of revenue sharing for teams like the Packers, though, remains to be seen.
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