When it comes to NASCAR racing, no name is bigger than ‘Earnhardt,’ and for good reason. Dale Earnhardt Sr. is a motorsports legend in every sense of the word. His incredible career, engaging personality, and sadly, also the tragic nature of his passing has made him a household name to this very day.
Now, the streaming giant intends to bring that story to Prime Video on May 22nd, premiering a new documentary just days before the company’s first NASCAR broadcast at the Coca-Cola 600. The four-part series is being directed by Joshua Altman and executive produced by Brian Grazer, Ron Howard, Sara Bernstein, Christopher St. John, and Justin Wilkes of Imagine Documentaries. Also involved are Dan Lindsay and TJ Martin of Everyone Else, as well as Tim Clark and John Dahl of NASCAR Studios.
Dale Earmhardt celebrate his victory
Photo by: NASCAR Media
Prime Video also released a specific rundown of each episode, which follows Earnhardt’s career from the early days as an unproven rookie, through his transformation into ‘The Intimidator’ and the day he tragically lost his life on the final lap of the 2001 Daytona 500.
Episode 1 – Ironhead
“Dale rockets to stardom on NASCAR’s biggest stage with an unprecedented championship in just his second season, but a series of challenges on and off the track threatens his future. His upbringing inside North Carolina’s racing culture sheds light on what drives him, while he and upstart team owner Richard Childress aggressively chart their path back to the top.”
Episode 2 – The Intimidator
“Dale transforms into ‘The Intimidator’ as the bad boy of racing chases Richard Petty’s record of seven Winston Cup championships. As his legend grows, the intensifying demands of Dale’s career fuel tensions within the family—and the life and death stakes of racing soon hit close to home.”
Episode 3 – One Tough Customer
“Dale’s fame and fortune reach new heights as he pursues an eighth championship and an ever-elusive Daytona 500 win. But a younger crop of drivers challenge his reign, and family dynamics become more complicated when the Earnhardt kids set out to follow in their father’s footsteps on the track.”
Episode 4 – Dale
“Father and son unite on the track at the 2001 Daytona 500, leading the pack in a fateful race that becomes a turning point for the family and the entire sport of NASCAR.”
Amazon will broadcast NASCAR Cup races for the first time this year, covering five races in total. Dale Earnhardt Jr. will be part of the broadcast booth and has been involved in several bits of promotional material. Prime Video is going to release documentaries on NASCAR’s Garage 56 entry at the 24 Hours of Le Mans, as well as another documentary following Kyle Larson in his quest to complete the rare Indy 500 / Coke 600 double.
In this article
Nick DeGroot
NASCAR Cup
Dale Earnhardt
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