NASCAR announced a landmark long-term partnership with FedEx Freight that will make the newly independent freight transportation leader the entitlement partner of the NASCAR Truck Series beginning in 2027.
The NASCAR FedEx Freight Truck Series brings together two brands deeply connected to the trucking industry and the people who keep America moving — pairing North America’s largest less-than-truckload (LTL) carrier with a NASCAR series defined by toughness, relentless competition, and some of the hardest racing in motorsports.
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The agreement also represents a significant milestone for FedEx Freight as a newly independent, publicly traded company. The NASCAR sponsorship marks the first time FedEx Freight has placed its brand behind a sponsorship platform of this scale, using one of the most prominent entitlement positions in American motorsports to build awareness of the standalone FedEx Freight brand and deepen relationships with customers, employees, and business leaders across the country.
“FedEx Freight choosing NASCAR for a brand investment of this magnitude says a lot about where our sport is today and the value our platform can deliver to businesses looking to grow,” said Craig Stimmel, SVP and Chief Commercial Officer, NASCAR. “And there may not be a more natural pairing than FedEx Freight and the NASCAR Truck Series. This is a series built on trucks, toughness, and people who compete incredibly hard to deliver every single week. That same grit, reliability, and get-it-done mentality is embedded in FedEx Freight. As they continue to establish their identity as an independent company, we have an incredible opportunity to put that brand in front of millions of fans while creating real business value throughout the NASCAR industry.”
As part of the agreement, FedEx Freight will also become an Official Partner of NASCAR and NASCAR’s exclusive freight shipping partner in the United States, Canada, and Mexico beginning January 1, 2027.
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This article originally appeared on Motorsports Wire: FedEx becomes new title sponsor of NASCAR Truck Series in 2027
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