Jeep is diversifying the Wagoneer S lineup for 2025 by introducing a new base model. The entry-level Limited costs $66,995 after the mandatory destination and handling fees. It’s $2,000 cheaper than the 2024 Wagoneer S Launch Edition after factoring in the latter’s $3,000 incentive, which is available if you take delivery until March 3. Customers are saving a couple of grand, but they’ll have to make some concessions, including less power.
While the Launch Edition offers the full 600 horsepower, the new Limited makes do with only 500 hp. Jeep locks the substantial 100-hp difference behind a paywall, which you can remove by going for the Propulsion Boost Package. It’s marketing jargon for an over-the-air update set to arrive later during the 2025MY to unlock the remaining 100 hp.
Photo by: Jeep
Mercedes is notorious for having a similar approach for certain electric models part of its EQ range. It costs $60 a month or $600 a year to unlock 60 hp for the EQE sedan and SUV models. Alternatively, customers can permanently access the extra power by paying a one-time fee of $1,950. For the bigger EQS sedan and SUV, Mercedes offers an 80-horsepower boost for $90 monthly or $900 yearly, plus a lifetime activation for $2,950.
Subscriptions represent a tempting extra revenue stream for automakers. BMW is one of the worst offenders, considering it charged money to use the heated seats. Thankfully, a low acceptance rate forced the German luxury brand to drop the controversial subscription, but other OTA-based services and functions are available.
Getting back to Jeep, it doesn’t mention the torque difference, but we do know the new Limited base model will have 524 pound-feet (710 Newton-meters) of torque, while the Launch Edition packs 617 lb-ft (837 Nm). Even with less oomph, the Wagoneer S Limited is no slouch—0 to 60 mph takes less than four seconds, while the more potent variant does the job in 3.4 seconds. Both flavors of the electric SUV are capped at 124 mph (200 km/h).
A fully charged 100.5-kWh battery has enough juice for a Jeep-estimated range of 294 miles (473 kilometers). We’ll remind you that the EPA rated the 2024 Wagoneer S Launch Edition at up to 303 miles (488 kilometers). Using a DC fast charger will replenish the battery from 20% to 80% in 23 minutes. If you’re in a hurry, 10 minutes of charging will enable a driving range of 100 miles (161 kilometers).
Jeep had to remove some equipment that came standard with the Launch Edition to lower the Wagoneer S’ asking price for the new base model. The McIntosh sound system and front passenger screen are optional on the Limited. However, 10-way heated front seats and a dual-pane panoramic sunroof are still standard equipment. The base model also has 20-inch machined aluminum wheels.
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Rounding off the changes for 2025 are new Hydro Blue exterior and Arctic Grey interior colors for the Wagoneer S Limited, which also gets an optional Obsidian Appearance Package (late availability).
Jeep recently told us that it went “too far” with pricing for the gas Wagoneer. That gives us hope the asking price for the electric model will continue to decrease, especially since it’s unusual to have the Limited trim as the base version. A rugged Trailhawk could also be in the works since we’ve already seen a concept.
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