DARLINGTON, S.C. — NASCAR’s swear jar is already getting pretty hefty after just one race in the Chase for the NASCAR Cup Series championship.
The NASCAR Swear Jar is up to $1,115 after the Cook Out Southern 500 at Darlington Raceway. NASCAR added $5 to the pot per swear jar, meaning drivers said 223 swear words during one of the series’ longest races of the year.
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Ahead of this weekend at World Wide Technology Raceway, NASCAR is letting you choose from one of 15 different swear words – including four of George Carlin’s “seven dirty words”. You choose which one you think will be said the most – and how many times that swear word will be said – to have a chance at the swear jar.
The console consists of fun bits such as asking if you’re “Ready to predict this —-? Let’s bleeping go!” It also leans into NASCAR’s “Hell yeah!” moniker it implemented this year to emphasize the loose, uncensored nature of the sport.
Utliamtely, the fans who guess the total number of swears – and the most used swear word of the race – earn points for accurate predictions and compete for an opportunity to become a finalist. Then, one fan will advance each race to the final contest during the NASCAR Cup Series Championship weekend at Homestead-Miami Speedway. There, a winner will receive the entire Swear Jar pot.
In a press release, NASCAR and its PR company working with them indirectly called out Formula 1 for fining drivers over saying swears over team radio.
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In 2025, the FIA changed the International Sporting Code to impose fines on drivers for swearing over team radio. In May of that year, they slashed the fine to €5,000 but drivers are still nervous – even over accidentally swearing on team radio.
In the last 15 years, NASCAR has rarely fined a driver for swearing on TV and has almost never fined anyone for swearing over team radio. In fact, many NASCAR daily shows’ cornerstone segment is playing uncensored radio communication showing off the swearing and emotions from the race.
However, never say never. Fans will be quick to mention Dale Earnhardt Jr.’s 25-point loss and $10,000 fine for swearing in a victory lane interview after winning the NASCAR Cup Series race at Talladega Superspeedway in October of 2004. Tony Stewart was also fined $25,000 and docked 25 points for swearing in a similar interview after winning the 2007 Brickyard 400.
Still, the fines pale in comparison to other sports’ sanctioning bodies – like the NBA, which handed Anthony Edwards a $100,000 fine for using profane language due to his “history”.
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