- Max Verstappen will race a 101-kart event at Silverstone on September 16, starting dead last.
- US live viewers need an ESPN Unlimited subscription via the ESPN App; the UK streams live on Disney+.
- Whisper produces the broadcast with cinematic drones and videogame-style graphics; Verstappen will use two-way radio, and Mo Gilligan hosts.
Max Verstappen has raced go-karts since he was four years old. On September 16, he will do it again at Silverstone, this time starting dead last against 100 other drivers on a purpose-built circuit, live globally on ESPN on Disney+ as part of existing subscriptions.
Disney+, ESPN, and Red Bull are calling it “Max vs 100,” a made-for-streaming spectacle that puts the four-time Formula 1 champion in a 101-kart field and asks him to fight through 100 rivals.
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Source: Red Bull Content Pool
Max vs 100: Verstappen’s 101-Kart Challenge At Silverstone
The grid itself is the story here: 101 karts lined up at once, mixing Red Bull athletes, gaming talent, social media creators, streamers, and ordinary fans. Verstappen starts at the back, chasing overtakes the way he did as a kid working his way up through karting ranks.
French racing driver and kart designer David Terrien built the Silverstone circuit specifically for this event. “In go-karts you learn all the basics: starts, defending, overtaking,” Verstappen said. “Of course, I spent a long period of my life go-karting, so it’s always nice to return.”
Production company Whisper is handling the broadcast with cinematic drone shots and videogame-style graphics layered over live race data. ESPN and Disney describe the show as a fresh take on motorsport coverage that leans on integrated information and bold visuals rather than a standard race direction.
Max Verstappen poses with father Jos at the Euro Indoorkarting in Swalmen, Holland 2016
Photo by: Red Bull Content Pool
How To Watch Max vs 100 On Disney+ And ESPN
Max vs 100 streams live on ESPN on Disney+ on September 16 as part of customers’ existing subscriptions wherever ESPN on Disney+ is available, with a delayed broadcast running later that day on ESPN2. In the US, it also streams live on the ESPN App for ESPN Unlimited subscribers as part of ESPN’s new direct-to-consumer service.
British comedian Mo Gilligan fronts the broadcast, a choice that signals this is built as entertainment television first and a kart race second. “I’m absolutely thrilled to be teaming up with Disney on this hugely ambitious project,” Gilligan said. Sean Doyle, Disney+ EMEA’s vice president of unscripted programming, called the concept “something really special” the moment his team heard it.
It’s the same instinct that has pushed Apple TV into covering the Miami Grand Prix and building out its own F1 broadcast package for American viewers hungry for more racing content beyond the standard calendar. Whether “Max vs 100” becomes a template or a one-off stunt, it’s a bet that streaming platforms can turn a champion’s downtime into appointment viewing.
Motor1’s Take: The main thing to watch is whether the show preserves genuine competition while leaning into entertainment. If it tips too far toward novelty it will feel like a one-off, but if it finds the right balance it could reshape how off-season racing is packaged and monetized.
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