If you’re in the business of making money, then you’ll likely do just about anything to earn a dollar. That includes Bentley, which will build you a pickup if you ask nicely. And by ask, we mean you have to write a big check.
Christophe Georges, Bentley’s board member for sales and marketing, told Australia’s CarSales.com that “there’s no real limitation” to what the automaker could make when asked about producing a truck. He expressed confidence the automaker could design something “cool, nice, or interesting.”
However, he was quick to reveal that there is no such vehicle in development. No one has requested one, and “there is no real demand,” he said, which we don’t doubt.
Buyers don’t seem to appreciate luxury-oriented trucks. The Lincoln Blackwood, a thinly veiled Ford F-150, flopped in the early 2000s while Mercedes-Benz built the X-Class, a rebadged Nissan Navara, for less than three years.
If Bentley were ever to decide to build a truck, we imagine it’d be a one-off or limited-run vehicle. There just doesn’t seem to be demand when the Bentayga can offer a similar amount of utility without the compromising truck bed. And who would even want to use their Bentley like a pickup?
Either way, we think someone wealthy should make a bad financial decision. While a Bentley truck would probably be a huge waste of money, it’d also be extremely cool.
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