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Chase Elliott has won the NASCAR Cup Series Most Popular Driver Award for seven consecutive years. Naturally, he is regularly used to promote the sport.

On Sunday before the All-Star Race, the Hendrick Motorsports driver, who drove his Prime-sponsored No. 9 car last week at Kansas Speedway and will do so again for this weekend’s race at North Wilkesboro Speedway, took to social media to promote the upcoming switch to Prime for the next five races.

“Hey, what’s up guys,” Elliott began. “It’s All-Star Weekend this weekend, but just wanted to give you a quick reminder, next week NASCAR is coming to Prime on May 25, the Coca-Cola 600. I’m super excited. One of NASCAR’s biggest races of the season. A great way to kick off NASCAR on Prime and can’t wait to see ya there. We’ll see y’all soon.”

Chase Elliott looks on at North Wilkesboro Speedway.David Jensen/Getty Images

Surprisingly, many fans weren’t pleased with the message and let the driver know about it.

“Nope don’t pay for it, good luck but I’ll wait till you all are back on “free,” one fan said, including a thumbs down emoji.

“I don’t think nascar realizes how many people would watch if they could but can’t,” said another.

“I don’t have @amazon prime and won’t be watching the @NASCAR races,” another fan wrote. “It’s a shame @NASCAR has decided to intentionally keep many of their fans away. Good luck @chaseelliott !!!

“Not paying for @amazon just to watch @NASCAR,” another fan responded. “Hope you run well and win, but I won’t be watching.”

“Sorry will be boycotting the race do to it being streamed. SCREW NASCAR !!!” a frustrated fan replied. 

Before next week’s race at Charlotte Motor Speedway and the move to Prime, the 29-year-old will compete in the All-Star Race. Coverage begins at 8 p.m. ET on FS1.  

Related: Chase Elliott Explodes After Driver’s Unexpected Move at Martinsville

Related: Chase Elliott Admits He and Other Drivers Looked Like a Bunch of Clowns at Talladega



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